“Switzerland has 2.8 million of regular weekly wine drinkers, who will consume together at least 134,400,000 bottles of wine this year”
— Wine Intelligence Switzerland Landscapes Report, Nov 2018 —
How many of these drinkers will be happy with their wine choices? With so much choice and so many regions and styles of wines to choose from, it is no wonder you feel lost or confused when you are standing in front of the wine shelf. Using price as a guidance is your first reaction to solve the problem. Wine shops, supermarkets and restaurants know that. They used it in their favour, not yours.
We will dedicate our time, care, teaching skills and inside knowledge of the wine industry to you and only you. So next time you are in a buying situation you buy the wines you want to buy, not the ones they wanted to sell.
Choose “New Wine Buyer” and start transforming the way you buy wine
New Wine Buyer
- All you need to know to buy wines like an expert without tasting them first -
Juan-to-one wine conversation meeting to discuss your wine learning outcome and answer all your questions. Glass of wine on me!
Essential learning: Take the "Individual Tasting Profile" test. We will discuss your results and finding in our one-to-one lessons. Discover if you are a Sweet, Sensitive or Tolerant wine drinker.
Wines curated to help your educational objective and gain tasting experience. 9 whites and 9 reds (bike delivered to your door).
Key Wine learnings: Access to our Online Wine Academy. Find relevant printed materials to download. The material of the Big Palate, plus:
How to improve the taste of wines by combining it with FOOD.
Overview of key characteristics of main grape varieties: Chardonnay, Sauvignon Blanc, Riesling. Pinot Noir, Cabernet Sauvignon, Merlot, Grenache and Syrah. Key local: Nebbiolo, Sangiovese, Tempranillo.
Natural and human factors affecting the style, quality and price of wines.
Printed Material: Key Wine Regions of the world for Chardonnay, Pinot Noir, Cabernet Sauvignon and Merlot, Syrah, Grenache, Sauvignon Blanc, Riesling
All these should be revised in advance so you prepare yourself for our 8 hour session.
Graduation: Personalised, one-to-one 8 hour session at home (or in our school). We will split the sessions in two half days. One after learning all aspects of wine tasting and food interactions, the other to complete the learning of natural and human factors, grape varieties and understanding wine labels. Remember we will also go out to do wine shopping together!
100% Wine Education Guarantee. I will not go until I know you know how to expertly navigate the wine ocean!
Price: 738 CHF per person (based on 4 people learning together)